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Time series analysis on Website Traffic Data

Time series analysis provides a powerful framework for understanding and predicting website traffic patterns, enabling data-driven decision-making Introduction In today’s digital landscape, understanding and analyzing website traffic is crucial for businesses, bloggers, and developers. One powerful method for gaining insights from traffic data is time series analysis. Time series analysis helps to uncover patterns, trends, and […]

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Partial Least Squares Structural Equation Modeling (PLS-SEM)

Introduction Partial Least Squares Structural Equation Modeling (PLS-SEM) is a statistical approach used to estimate complex cause-effect relationship models involving latent constructs and their indicators. It’s widely used in fields like marketing, management, psychology, and social sciences, particularly when traditional covariance-based SEM (CB-SEM) assumptions are too restrictive or the data do not meet normality or

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Importance of Ridge Regression

Ridge Regression is a type of linear regression that addresses multicollinearity (when independent variables are highly correlated) by applying a regularization technique. It is used when the data suffers from overfitting, meaning the model performs well on the training data but poorly on new, unseen data. How Ridge Regression Works: In ordinary linear regression, the

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Statistical Modelling

Statistical modeling is the process of using mathematical frameworks to represent and analyze real-world data and phenomena. It involves creating a mathematical description or model that captures the relationships between variables in a dataset, helping to make predictions, test hypotheses, or infer conclusions about the data. The goal of statistical modeling is to understand underlying

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Exploratory Data Analysis (EDA)

Exploratory Data Analysis (EDA) is a critical step in the data science process where a data scientist analyzes and investigates datasets to summarize their main characteristics, often using visual methods. It helps to understand the underlying structure of the data, detect patterns, spot anomalies, and check assumptions before applying any formal modeling techniques. EDA is

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